Tips for a Self Storage Website Design
Self storage in which outdoor space, rooms, containers and lockers are rented out to tenants is fast becoming popular among businesses and individuals in the United States and worldwide. The storage space is usually rented for short term periods and paid month to month for household items, records and inventory items. The tenant locks the rented space with his own key and this makes it more secure as the self storage employees do not have access to the space.
Businesses in the self storage industry need to design their websites to attract customers and make it easy to book storage spaces. The self storage website design should be optimized according to the business goal of the site. Do you want customers to be able to book directly from the website or call in the office to make inquiries? For example if your goal is for customers to book directly then the tab for doing this should be prominent on all the pages. You should look at the size and the position of the tab to make it easy to access for your customers. If you want your customers to call then the telephone number should be displayed prominently.
A research has shown that the page that allows you to select the size of the storage space generates the highest traffic. The self storage web site design should keep this in mind and the dimensions given should be relatable. For example instead of just giving dimensions it could be given that the storage space can hold 2 office spaces plus boxes or the furniture and household equipment of a 2 bedroom apartment. It is much easier for a customer to relate to this information and can expedite the decision to rent the storage space.
The self storage website design should be able to answer systematically the questions that any customer would have to book a storage space. The information should be easily accessible and not difficult to understand. Questions about the hours that the storage can be accessed and security concerns and moving services should be clearly addressed. A good idea would be to have a FAQ page.
If payment is done on the site it must be 100% secure. The self storage web site design should be able to build trust and comfort by displaying security messages during the payment process assuring the customer that every precaution is being taken. If credit card information is needed just to reserve the storage space it must be stated that the card would be charged only when a contract is signed.
If you are hiring a web designer for the self storage website design make sure that he will be using a platform that is scalable and flexible for your needs. So if you are expanding your business or just putting up some promotions and offers you should not need to go to the original programmer but should easily be able to change the content to meet your needs. These tips will help you to design a good website for your self storage business.